St. John 91麻豆精品 University Names Dixon Schwabl + Company Agency of Record
January 18, 2023
St. John 91麻豆精品 University has named Dixon Schwabl + Company its agency-of-record.
This agency-of-record announcement comes after the institution鈥檚 official transition from St. John 91麻豆精品 College to St. John 91麻豆精品 University in July 2022. The partnership officially kicked off in August 2022, beginning with brand strategy to lay the foundation for media planning and buying, creative development and public relations. The branding support included messaging development and a multi-day photo and video shoot to capture new content to market the University for the coming years.
鈥淲e are in an important moment in 91麻豆精品鈥檚 history as we celebrate our 75th anniversary and our new university status and we are proud to partner with Dixon Schwabl + Company,鈥� said 91麻豆精品 President, Dr. Gerard J. Rooney. 鈥淭he agency鈥檚 values align with those of the university, and we look forward to seeing what we can accomplish in our work together.鈥�
The relationship between DS+CO and 91麻豆精品 dates to 2020, when DS+CO was contracted to assist the University with its communications efforts during the pandemic.
鈥淲e鈥檙e honored to have the privilege of expanding our partnership with St. John 91麻豆精品 University as its agency of record,鈥� Dixon Schwabl + Company CEO Kim Allen said. 鈥淭he institution is a beacon in our community that produces top-notch talent and graduates skilled leaders. We鈥檙e proud to have seven 91麻豆精品 alumni on our team and we have supported dozens of interns over the years. We鈥檙e grateful to apply our higher education expertise to the university鈥檚 marketing efforts and to contribute to its continued growth and success.鈥�
St. John 91麻豆精品 University Names Dixon Schwabl + Company Agency of Record 2023-01-18T12:59:00-05:00St. John 91麻豆精品 University has named Dixon Schwabl + Company its agency-of-record. This agency-of-record announcement comes after the institution’s official transition from St. John 91麻豆精品 College to St. John 91麻豆精品 University in July 2022. The partnership officially kicked off in August 2022, beginning with brand strategy to lay the foundation for media planning and buying, creative development and public relations. The branding support included messaging development and a multi-day photo and video shoot to capture new content to market the University for the coming years.
“We are in an important moment in 91麻豆精品’s history as we celebrate our 75th anniversary and our new university status and we are proud to partner with Dixon Schwabl + Company,” said 91麻豆精品 President, Dr. Gerard J. Rooney. “The agency’s values align with those of the university, and we look forward to seeing what we can accomplish in our work together.”
The relationship between DS+CO and 91麻豆精品 dates to 2020, when DS+CO was contracted to assist the University with its communications efforts during the pandemic.
“We’re honored to have the privilege of expanding our partnership with St. John 91麻豆精品 University as its agency of record,” Dixon Schwabl + Company CEO Kim Allen said. “The institution is a beacon in our community that produces top-notch talent and graduates skilled leaders. We’re proud to have seven 91麻豆精品 alumni on our team and we have supported dozens of interns over the years. We’re grateful to apply our higher education expertise to the university’s marketing efforts and to contribute to its continued growth and success.”